Trade shows are important in every industry, we at Ubelly enjoy attending as many as we can but one of the pains is having to cart around all the kit you need to show off your products. But here I am grumbling about a few PCs and other magical boxes without a care for other people. Lets spare a thought for those in the aviation business, you need a pretty big case to pack in a Boeing 737 which is why the airplane manufacturer is using Microsoft’s technology to create a virtual tour of the next-generation Boeing 737 plane, using Kinect, Silverlight Deep Zoom, and Windows 7 Touch and Azure.
The web experience
Boeing teamed up with Microsoft and Wire Stone, a Microsoft Gold Certified Partner, to create the “Boeing 737 Explained” tool, a high-resolution, interactive, and annotated photographic presentation of the Boeing 737 in extremely realistic, 3-D-like detail. Stitching together 1000’s of high resolution photographs to create Boeing 737 Explained, check it out for yourself.
The trade show experience
Taking this to another level, the team added functionality to enable the same imagery to be browsed with a Kinect device. See the video below:
“A great thing about this tool is that we’ve overcome the limitations that we had with our previous tools,” says Anthony Ponton, 737 Brand Manager for Boeing Commercial Airplanes. ”In the past, it was much harder to bring the complete 737 story to people wherever they were in the world, wherever they needed to see it. The cloud platform allows us to make the Boeing 737 Explained tool available to any customer just about anywhere, anytime, and it lets them view it on a range of devices.”
Check out the following video where Anthony Ponton explains the how and why of this project: “Why Did I?” Series: Boeing 737 Explained.
Microsoft Cloud Power
Microsoft offers a complete set of cloud-based solutions to meet business needs, including solutions for advertising; communications (email, meetings); collaboration (document storage, sharing, workflow); business applications (customer resource management, business productivity); data storage and management; and infrastructure services. In addition, customers can take advantage of an entire ecosystem of solution providers and Microsoft partners.
For more information about Microsoft Cloud Power, go to: www.microsoft.com/cloud.
